I’ve been blogging at A Well Crafted Party for nearly five years now and it has gone through its fair share of change as my life changed along with it.
Content over the past few years
This little blog started as a way to share my DIY party ideas and has morphed into a community where I share everything from recipes to updates on how life is with my toddler. It went from a very niche blog to a wide array of topics. Sometimes, the wide array of topics ended up hurting the overall feeling of the site and didn’t allow for readers to get to know me and my blog the way I’d prefer. Sometimes it allowed for content I never thought I’d possibly have the opportunity to share and the blog has benefited from that.
I brought in guest bloggers often… sometimes to the delight of readers and sometimes, not-so-much. My husband even started his own series called “A Well Crafted Man” but soon slowed on his postings.
The blog has had its highs and its lows. There have been times where I’ve had so much content and TIME to share that I was posting nearly a dozen posts a week. There have been weeks of silence on the blog.
Design over the past few years
The design started as a very basic blogger setup with a terrible pixelated header, to professionally designed, to WordPress continuous blog format to a WordPress magazine layout. The logo started out as a crude purple scripted logo all the way to the current clean fonts with elements of blues, greens and yellows.
Mission over the past few years
My mission started as sharing unique party ideas for celebrating life on a budget. It gradually morphed into sharing unique ideas and stories about celebrating life and ways to celebrate moments on a budget. I still feel strongly about both of those missions, I just want to make sure I’m living up to it in my posts.
Life over the past few years
All of these changes almost directly correlate with the changes in my life. When I started I was a part of a married couple with a non-creative job craving a creative outlet as a hobby. I increased my content schedule and updated the blog look as people began to take notice of that little hobby. Then all of the sudden I was pregnant and about to have a son. I stopped throwing as many parties and wanted to start sharing more about life. That is when I made the switch to a lifestyle blog rather than a parties and event blog. When I became a work-at-home mom picking up freelancing jobs I shifted A Well Crafted Party into a career blog, making “career blogger” moves such as moving to WordPress and increasing my content schedule. When I was sharing so much content in a variety of topics I made the move to a magazine style layout. Then I got a full-time, out of the home job that took me away from this little space I had created.
What has changed?
Everything. Well, almost everything.
I tried ( I really, really tried) to keep up with a more consistent and fruitful schedule of posts in the many topics that I like to post about. I tried taking the time to comment on other people’s blogs, keep up with all the social media, reply to every comment on this site. At some point I realized that I just can’t do it all, no matter how much I want to! One area of responsibility would be going really well, and I’d be failing at so many other areas. So… that leads me to my new view of A Well Crafted Party.
A Well Crafted Party’s Mission
I’ve been thinking a lot about my blog’s mission. I mean, why in the world am I spending my time and energy brining my ideas to this little side of the internet? Some bloggers make bank on their work and I support them in that endeavor. However, with my focus on my full-time job, this blog is more of a hobby than a career. It needs to be something that I am passionate about if it is going to continue.
In all of my reflection on what I am truly passionate about and WHY I started the blog to begin with I came up with a simple mission statement that I feel I can get behind in everything I do and which supports my personal goals.
A Well Crafted Party is a blog where I celebrate life. My tagline is ‘Life is a Party—Celebrate!’ because I believe that there is something in every day that is worth celebrating and something within every person that deserves to be celebrated. My mission is to explain, inspire and educate others in celebrating the everyday.
A Well Crafted Party’s Content
Honestly, this is the hardest part for me… I want this blog to be a true reflection of myself, even if it is just the little bits of me and my family that I wish to share. My content will support my blog’s mission. I aim to post three times a week— currently aiming for Tuesday, Thursday and Saturday if you are someone who prefers to just check in on posting days rather than following along via a blog reader or social media. I will be posting my usual array of parties, recipes and cocktails. I will also continue to occasionally write about blogging, curvy fashion, non-fussy beauty and family. Though, every post will keep my mission in mind.
A Well Crafted Party’s New Design
I wanted to bring elements of what I have to celebrate every day to the blog in my refreshed blog design. Macey from Moments by Macey took me and the family out to take the images that I’ve shared in the design. I plan on changing up the photos throughout the seasons, but for now it is exactly what I wanted to share with my new mission. I also went with a cleaner and easier to read logo design. Because I am no longer posting several times throughout the week the magazine layout no longer worked for my blog. I’ve reverted to a more traditional blog layout using the Master Theme from Mojo Themes. As I find time I am making my landing pages even more clean and easy to navigate so it is easy to peruse the many posts that the blog contains. The A Well Crafted Pantry page is already up and working and I couldn’t be happier!
The Future of A Well Crafted Party
Goodness, who knows!? I’m sure it is going to continue to change along with me and my life. I love that I get the opportunity to look back and track my changes through a series of posts and photos. Just like life there are moments of embarrassment and pride. I do hope that I continue to live up to my mission in the future of this blog. I also plan to really strive to be a more consistent blogger. Finally, I have a project up my sleeve that speaks to my mission more than anything I’ve ever done before. I’m so excited to bring share it in March and get the ball rolling on a year long effort!
Thank you for reading A Well Crafted Party. It means a lot to me that you not only stop by these pages, but that you take the time to take it all in. I’d love to know…
What do you think of the new design and mission? What would you like to see more of (or less of) in future posts?
Tomorrow evening I am speaking at The CRAVE Company’s meet-up titled, “In a Relationship with My Blog.” I’m speaking with four other blogging professionals and I am so excited to have been asked to speak!
We’ll be talking all about blogging….from beginning blogging, blogging tips, blogging for business, and building a brand. I spent the evening preparing some of my thoughts about it all and now I am just BUZZING from it all.